Apply up to 7 sprays directly to the scalp in the desired or thinning area twice per day – applying more product does not increase results. Gently rub the liquid in evenly, focusing on the scalp. Ageless topical absorbs very quickly, you do not need to keep massaging in order for it to penetrate. Do not rinse. Wash hands after use. Apply on a consistent schedule whether hair is wet or dry or has been washed or not.